More 'real people', TRP-dictated content for Indian TV

by News Feed 23. March 2011 12:28

Mumbai, March 22 (IANS) Indian television will see more reality shows with real people instead of celebrities as contestants, says Myleeta Aga, general manager and creative head of BBC Worldwide Productions India. She also believes TRPs will continue to be an important factor for content.


Read the full story at: http://in.news.yahoo.com/43/20110322/914/ten-more-real-people-trp-dictated-conten.html

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